Adventure Fit Inc

1891 Oak Ave. Boulder CO 80304
Attn: Chief Privacy Officer

Information about Adventure Fit and Our Web Sites
Adventure Fit, Inc. and its subsidiaries (“we” or “Adventure Fit”) have established this Web Privacy Policy to explain how we treat information we collect from you through“Site”). This Policy does not apply to personal information collected from you in other ways or through websites that we do not own or control. We reserve the right to change this Web Privacy Policy at any time, so please review it frequently. If we change this Policy, we will post a revised Policy on our Sites. If you continue to use the Sites thereafter, you hereby provide your consent to the revised Policy.

1.      Collection of Information.  We may collect information that identifies you as an individual (“Personal Information”) on our Sites.

If you register for our events, you will be required to provide certain billing, shipping and financial account information.We will use this information for customer services issues, payment purposes, and to process or fulfill your purchase through a third-party service provider.

Surveys, Giveaways and Contests
We may provide you the opportunity to voluntarily participate in surveys, giveaways or contests on our Sites. If you choose to participate, we may request certain Personal Information from you, including your name, gender, age, email address, membership status or other information. We will use the information to notify winners as applicable.

We provide you the opportunity to voluntarily contact us with inquiries. If you choose to do so, you will be required or requested to provide certain Personal Information, including your name, phone number, email, and membership status. We will use this information to respond to your inquiry.

Log Files, Cookies, and Clear Gifs
We use log files, cookies and clear gifs on our Sites and in our HTML-based emails to track the interests of our users. Log files include internet protocol (IP) addresses, browser type, internet service provider (ISP), referring and exit pages, operating system, date/time stamps, and clickstream data. Cookies are small text files that are stored on a user’s computer for record-keeping purposes, including session ID cookies (which expire when you close your browser) and persistent cookies (which remain on your hard drive for an extended period of time). Clear gifs are tiny graphics with a unique identifier which are embedded invisibly on web pages. If you remove persistent cookies, you may still use our Sites.

Strategic Partners
We sometimes permit other companies to advertise on our Sites. Our strategic partners may use one or more of the technologies above to measure the effectiveness or personalize the content of their advertisements by tracking user interests. We do not control the use of these technologies, and they are not covered by this Web Privacy Policy.

We do not knowingly collect Personal Information from or solicit persons under 13 years of age.

2.    Use of Information.  In addition to the uses of information noted above, we will use your Personal Information for member or customer service purposes, including to respond to your inquiries, to provide the services or products you request, and to manage your relationship with us, including but not limited to communications about changes in monthly dues, fees or center access privileges or collection of past due amounts related to your membership.

Third-Party Service Providers/Agents
We use other companies to perform certain functions on our behalf and to provide you certain web-based applications, services and resources, including processing payments or fulfilling orders for products or services; processing athletic event registrations; servicing and maintaining our Sites; managing your relationship with us, including sending communications; and assisting you in managing your experience. We may also use other companies to conduct research, surveys, giveaways or contests. In no event will we share your information obtained through the Site with other companies, unless specifically agreed to by you in the Participant Consent Form. Unless you consent to it, we do not sell or otherwise provide your personal information to third parties for marketing purposes.

Legal/Law Enforcement
We reserve the right to disclose Personal Information about you as required by law and when we reasonably believe that disclosure is necessary to comply with a court order, a judicial proceeding, public health requirements or legal process. We also reserve the right to disclose Personal Information to law enforcement officials engaged in legitimate investigations; to prosecute or defend against claims related to Adventure Fit its Site users, or employees, including but not limited to enforcement of the website terms of use or to respond to claims that User Content has been posted in violation of the rights of third parties; or to otherwise reasonably protect the interests, rights, property or safety of Adventure Fit, its Site users, or employees or the general public.

Opting Out of Marketing Communications
You may opt out of marketing communications via direct mail, email and/or telephone by changing your Communications Preferences on our Site.

4.     Security.  We follow generally-accepted industry standards to protect your Personal Information.

Security Measures
We encrypt sensitive Personal Information, such as your financial account information, using secure socket layer technology (SSL) for data transmissions and industry standard encryption methods for data at rest. While we use commercially reasonable security measures, no method of internet transmission or electronic storage of Personal Information is 100% secure and therefore we cannot guarantee its absolute security.

Links to Other Sites
The Sites contain links to other websites that we do not own or control. We are not responsible for the privacy practices or content of other sites. When you leave our Sites, we encourage you to review the privacy practices of such sites.

5.    Contact Us
If you have any inquiry or concern about the Sites’ use of your Personal Information as provided in this Web Privacy Policy, please send your request: via email to or via mail to Adventure Fit 1891 Oak Ave Boulder CO 80304.

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